Exciting developments are making way in National City as the "Sessions by the Bay" project nears completion, with an anticipated opening in the Spring of 2025. Located at 700 Bay Marina Drive, the nearly 16,000-square-foot, two-story venue will feature a dispensary, lounge areas, and plans for partnerships with local restaurants to provide non-cannabis food and beverages.

Exterior Facade Feature

A standout feature of the building is its distinctive exterior façade (close-up of exterior facade image above). To address existing building conditions, we implemented a secondary "skin," creating an offset façade that forms a veil-like appearance. Inspired by the surrounding context, aerial images of the neighboring estuary were transformed into a moiré pattern, with the use of Dynamo scripts to iterate the size and gradation of openings, resulting in a unique perforation pattern that enhances the building's aesthetic and connection to its environment.

Installation of Exterior Facade

sEG Frames by matrix Usa

We utilized Silicone Edge Graphics (SEG) framing systems by Matrix USA to enhance the interior environment by creating an immersive visual experience. Their durability and precision engineering made them an ideal choice for this high-traffic venue, supporting both backlit and wall-mounted applications to elevate the atmosphere of the lounge and retail areas. These sleek aluminum frames provided a seamless, modern display solution, allowing for vibrant, edge-to-edge graphics that complement the project's innovative design and reinforce the brand identity while maintaining flexibility for future updates.